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Definitions from the Web

Term: Pay-per-action

Definition: Pay-per-action (PPA) is an online advertising model in which advertisers only pay when a specific action is completed by the user, such as making a purchase, submitting a form, or signing up for a newsletter.

Part of Speech: Noun

Sense 1: A pricing model in online advertising where advertisers pay only when a specific action is accomplished.

Example sentence 1: The company decided to switch from pay-per-click to pay-per-action advertising to ensure they only pay for the desired user actions.

Example sentence 2: The pay-per-action model provides a more cost-effective way to measure the success of online advertising campaigns.

Sense 2: An online advertising program where publishers earn revenue only when a specific user action is completed.

Example sentence 1: As a publisher, you can monetize your website using pay-per-action advertisements by partnering with an ad network.

Example sentence 2: With pay-per-action programs, publishers have a greater incentive to optimize their website to drive more user actions.

Related Products on Amazon:

• Pay-per-action advertising books
• Pay-per-action marketing tools
• Pay-per-action networks