Definitions from the Web
Crossmedia
Description:
Crossmedia refers to the integration and utilization of various types of media platforms to deliver content and experiences to a wider audience.
Examples:
As a noun:
- 1. Crossmedia allows businesses to reach their target audience through multiple channels simultaneously.
- 2. The marketing campaign employed crossmedia strategies by promoting the product both on TV and social media platforms.
As an adjective:
- 1. The film studio produced a crossmedia franchise, featuring movies, TV shows, and video games all interconnected through one overarching storyline.
- 2. The crossmedia campaign seamlessly integrated print, digital, and outdoor advertisements to create a cohesive brand message.
As an adverb:
- 1. The content creator engaged with their audience crossmedia, utilizing blogs, podcasts, and YouTube videos to provide diverse content to their followers.
- 2. The event was promoted crossmedia, with banners, radio spots, and social media announcements reaching a large number of attendees.
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