key account manager

Definition

A key account manager is a professional responsible for managing and maintaining relationships with the most important clients or customers of a company.

Senses

Sense 1 - Job Role

Noun

A person who is employed by a company to handle and develop relationships with the company's key accounts.

Example Sentence: Our company hired a skilled key account manager to enhance the satisfaction and loyalty of our major clients.

Sense 2 - Importance

Noun

Refers to the significance and value of certain customers or clients to a business.

Example Sentence: As a key account manager, it is crucial to understand which clients are of highest importance for the company's success.

Sense 3 - Relationship Building

Verb

The action of fostering and nurturing strong relationships with the most valuable accounts of a company.

Example Sentence: He excelled at key account management by regularly visiting clients and networking to build trust and loyalty.