Definitions from the Web
Cross-media
Definition: Cross-media refers to the use of multiple forms of media, such as text, images, audio, and video, to convey a message or story.
Examples:
- The advertising campaign utilized a cross-media approach, incorporating TV commercials, online videos, social media posts, and print advertisements.
- In the digital age, cross-media storytelling has become increasingly prevalent, with movies, books, and video games interconnected in expansive fictional universes.
- Many news organizations are adopting cross-media platforms to engage with their audience through articles, podcasts, interactive graphics, and live video broadcasts.
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