co-opting

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Co-opting

Definition

Co-opting refers to the act of taking over or appropriating something, typically a concept, idea, or group, and bringing it into one's own domain or agenda.

Senses/Usages

Participatory: Co-opting involves involving others in decision-making processes, often with the goal of gaining their support or loyalty.

Example sentence: The management team co-opted employees from different departments to form a task force dedicated to improving workplace productivity.

Political: Co-opting refers to assimilating an opposition group, movement, or ideology into the mainstream, often by offering concessions or benefits.

Example sentence: The government co-opted the leaders of the protest movement by offering them positions in advisory committees.

Cultural: Co-opting involves adopting elements of a culture, such as symbols, rituals, or traditions, by another dominant culture.

Example sentence: Fashion designers often co-opt elements from indigenous cultures without giving proper credit or understanding their significance.

Commercial: Co-opting is the practice of incorporating or adapting aspects of a competitor's product or marketing strategy.

Example sentence: The company successfully co-opted their competitor's innovative design by releasing a similar product with additional features.

Possible Related Products (Amazon links)

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