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bait and switch

 

Definitions from WordNet

Noun bait and switch has 1 sense
  1. bait and switch - a deceptive way of selling that involves advertising a product at a very low price in order to attract customers who are then persuaded to switch to a more expensive product
    --1 is a kind of
    selling, merchandising, marketing

Definitions from the Web

Bait and Switch

Definition

Bait and switch is a deceptive marketing tactic where a seller advertises a product or service at a certain price or with certain features to attract customers, but then tries to sell them a different, often more expensive, product or service.

Part of Speech

Noun

Senses

Sense 1:

A deceptive marketing tactic

Usage

This term is commonly used to describe dishonest sales practices in the retail industry or other business transactions.

Sample Sentences

  1. The company was accused of bait and switch when they promoted a sale on their website but didn't have any products available at the advertised price.
  2. Be cautious of bait and switch tactics used by some car dealerships to lure customers in with attractive financing options but then offer higher interest rates.
  3. The consumer protection agency cracked down on a local store for engaging in bait and switch practices by misleading customers with false claims about their products.

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